Flavors and fragrances are specialized compounds used to enhance the taste and smell of food, beverages, personal care products, and perfumes. Flavors are added to food and drinks to improve or mimic natural tastes, while fragrances are used in cosmetics, soaps, and perfumes to create appealing scents. These compounds can be naturally derived or synthetically produced, and their formulation is a complex process that blends chemistry with sensory science to achieve the desired effects. They play a vital role in creating enjoyable and memorable consumer experiences.
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